Sony Experia Z4: Small Move with Big Mistake


While Samsung mobile, HTC and also LG were introduced and about to introduce their new 2015 flagship smartphone, Sony chose to stay quiet with mysterious rumor smartphone introduction.

Samsung mobile is happy with their over-expected sales from Samsung Galaxy S6 and 6 Edge, HTC still straggling with their new HTC M9 which is not actually success. Sony just quietly introduced their newest flagship, Sony Experia Z4 with minor change and upgrade.

With Experia Z4, Sony only upgraded processor to Qualcomm 810 Octa-core, 32GB internal storage and 3GB of RAM while design and material keep the same. Speaking of design, nothing changes beside a bit lighter, and removed magnetic charger port and move the USB port to bottom of the device.

This minor changes show that, Sony is struggling with helping Sony mobile to a better place. Sony cannot introduce a break-through smartphone to attract their customers and this will lead to lose their customers to Samsung’s hand.

Sony mobile, better think twice about this and introduce all new device with top-not spec and attractive design body.

Maturity of Tablet’s Era is About to Come

April 3rd, 2010 Apple introduced its first generation iPad with 9.7 inches and flawless design.

First day it was publicly introduced, the world was collapse and turns everyone’s interest from personal computers which was ruled by “laptop” to new device that light, fast, mobile and stylish, iPad instead.

Just moths after iPad introduction, many companies including HP, Samsung, Sony and HTC introduced their tablet devices that powered by Android, an operating system which buggy and memory-burning at that time. But unfortunately, not so many of them were succeed, classic example, HTC terminated their first Android tablet just months after introduced.

Nowadays, it is seem that tablet’s era is getting into a position so called “Mature” of its growing journey. In result, iPad’s sales or Samsung tablets didn’t show much grow as it used to be last year. The competition is just getting tougher while the products is not much different in terms of design and features from generation to generation.

Tablet should not replace PCs because it is made for mobility, stylish and on-the-go tasks, but not for super heavy task or even complex spreadsheet calculation.